LeBron Helped Design $50K Swiss Watches

Views 1,045

LeBron James' goal of becoming the greatest player to ever play the game may be far off in the distance, but his goal of becoming an international icon is firmly established.  

His latest endeavor sees him pairing with Swiss watchmaker Audemars Piguet to help design limited edition watches that will sell for $51,500.  King James is an avid watch collector, so Audemars Piguet, who have worked with the likes of Shaquille O'Neal in the past, thought he would be a great fit.  

Only 600 of the watches were created, and they feature LeBron's signature on the inside of the strap.  


LeBron James, the NBA two-time champion and four-time most valued player, teamed up with Swiss watchmaker Audemars Piguet to design a $51,500 limited edition watch.

"I always liked watches growing up. When the opportunity presented itself it was easy to say yes," James told CNBC in Geneva, Switzerland, at the watch factory in late August.

The watch, called the Royal Oak Offshore Chronograph, comes with an 18-karat pink gold case, black ceramic and diamond set push pieces, and a hand-stitched gray crocodile strap. Six-hundred of these watches went on sale at the end of September.



You may also like


Wire news

Warriors sign Justin Holiday 8 Sep 2014 at 6:25pm
Kings waive F/C Tyler 6 Sep 2014 at 6:30pm
Kings waive Ellington 3 Sep 2014 at 6:08pm
C James signs with Mavs 3 Sep 2014 at 6:00pm
Jazz, SG Murphy reunite 26 Aug 2014 at 2:00pm
F Scott lands new deal with Hawks 26 Aug 2014 at 12:00pm
Lakers sign G Clarkson 25 Aug 2014 at 10:00pm
Auburn lands top JC guard 25 Aug 2014 at 10:33am
Reports: Love deal finally done 23 Aug 2014 at 2:08pm